Brand Kit · v2.0
Logo, palette, typography, and voice — everything you need to build in the world of Koi Cove.
The Mark
A rainbow koi in a sunlit cove. Use on hero surfaces, title cards, and merch.
Pulled straight from the cove itself.
Cove Teal
#2FB3B8
Primary — sunlit pond water
Deep Pond
#1F3A4D
Ink — the shadowy bottom
Foam Cream
#E8F7F5
Backgrounds — bubbles & lily pads
Coral Pink
#E86FA8
Ripple's Kohaku spots
Coral Purple
#C77DD9
Magic, bubbles, glow
Sunny Sand
#F5D77A
Pond floor, giggles
Lily Green
#7FB86A
Reeds & prairie grass
Display
Aa
Bagel Fat One
Titles, episode cards, thumbnail hooks.
Body & UI
Aa
Baloo 2
Rounded, chunky, high legibility — perfect for young readers.
